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Your Commercial Offer

Title: Short-Form Video Production for [Business Type]

Target Buyer: Small business owners, local service providers, or marketing managers who need video content but lack the resources to produce it in-house.

Problem: Video is essential for modern digital marketing, but producing it is technically demanding, time-consuming, and often requires being on camera, which many owners dislike.

Deliverable: A package of 4 ready-to-publish short-form videos per month, including scripts, visuals, captions, and commercial asset clearance documentation.

Scope Boundaries: We produce and deliver video files; we do NOT manage your social media accounts or guarantee view counts., We require client approval on all scripts to ensure factual accuracy before editing begins., We provide guidance based on current knowledge, but the client is responsible for verifying final platform compliance regarding AI disclosure at the time of publishing.

Illustrative Pricing (India)

  • Currency: INR
  • Range: 1500 - 5000
  • Per Unit: per delivered short-form video (illustrative range; depends on complexity and volume)
  • Illustrative

Illustrative Pricing (US)

  • Currency: USD
  • Range: 50 - 200
  • Per Unit: per delivered short-form video (illustrative range; depends on complexity and volume)
  • Illustrative

Outreach Strategy

Target: Local businesses (real estate, trades, clinics, specialty retail) active on social media but relying mostly on static images or text.

Channel: Direct email, Instagram/Facebook DMs to the business page, or in-person networking.

Follow-Up Limit: 1

Sequence:
  1. Identify a business that needs video but isn't posting it.
  2. Create a highly relevant, custom sample video (even just 15 seconds) demonstrating the style.
  3. Send a brief message offering the sample for free.
  4. If they respond positively, propose a small paid test project (e.g., 2 videos).

Outreach Template

Hi [Name], I noticed [Business Name] provides great [Service], but you aren't posting much video content to answer customer questions. I help local businesses create professional, 60-second FAQ videos without anyone needing to be on camera. I use AI to help draft scripts and source visuals, saving you hours of production time. I created a quick sample video answering a common question in your industry. I'd love to send it over for you to review—no pressure at all. Would you be open to taking a look?

Objections & Replies

  • Objection: We tried video before, but it didn't get many views.

    Response: I understand. Our goal isn't necessarily to go viral to millions of strangers. We focus on creating functional assets—like FAQ videos—that you can use on your website, in emails, and on social media to build trust with your actual local customers.

  • Objection: Will these videos look like those cheap, robotic AI spam videos?

    Response: No. I use AI to assist with drafting and organization, but every video is human-edited for pacing, brand alignment, and quality. You review and approve the script before anything is produced to ensure it sounds exactly like your business.

  • Objection: Are we going to get copyright strikes for the music or clips?

    Response: Absolutely not. I only use commercially licensed and cleared assets. With every delivery, I provide a clearance document detailing the rights for all music and visuals used, ensuring your business account is protected.

Turnaround Time

Establish a clear timeline: e.g., 2 days for script approval, 3 days for initial editing, 1 round of revisions, and final delivery within 7 days of the brief.

Tracker Guidance: Track the number of businesses contacted, sample videos sent, discovery calls booked, and contracts signed. Also track the time spent per video to ensure your pricing remains profitable.

Delivery & Fulfillment Mechanics

  1. Conduct an intake meeting to gather the client’s goals, target audience, and brand guidelines.
  2. Use AI to draft 4 short video scripts and send them to the client for factual review and approval.
  3. Upon approval, source commercially cleared visual and audio assets.
  4. Edit the videos, adding captions and applying brand styling.
  5. Deliver the initial drafts for one round of client review.
  6. Apply requested revisions, export final MP4s, and deliver alongside the asset clearance documentation.
Supplementary Methodology & Evidence
Commercial & Acquisition: Direct outreach with a custom sample is highly effective because it removes the client’s need to imagine the final product. Seeing their own logo and business problem addressed in a professional video is a strong conversion driver.